Apr 26 2009
Merlot and cable infomercials don’t mix
I don’t see the mention of infomercials in the book when they talk about cable TV and the benefits of advertising there. Let me give you a heads up if you don’t already know- those commercials they show when you get home from a night out on the town are not accurate. Sure, they go on about how the makeup is flawless and the best you can buy, and that exercise equipment will make you lose 3 dress sizes in a day and can fold up and be stored under a bed. All that and there are only a few payments. Oh boy, look out when you get some $100 makeup that looks like it belongs at the dollar store, and that pilates table that can’t fit in a small bedroom will be debited $39 monthly from your bank account for eternity. That’s what should be added to this book. The book states how it’s less expensive on cable channels to advertise, and all that, but what about the consumer? You have the awful infomercials in the wee hours, and round the clock some of the cable channels play their commercials at ear drum breaking decibals. Great, you’ve just worked a long day and are sitting down for some chill-out time, oh nice, the history channel is showing how the catapult was invented. You’ve zoned out for a good 13 minutes of this, and a commercial comes on so loud that it blows your hair back. Who’s responsibile for this personal intrusion?
Don’t get me wrong, some of these seem like pure genius ideas with reasonable prices- like “point n paint”. But it’s the type of product you just don’t seem to get around to buying. Maybe because painting is such a chore that you dread and put off. Buying it is just admitting you will do it, you’re beyond the “to-do” list. It might be helpful if these advertisers stress the relief once you’re done. I’m not trying to be funny, that’s just helpful.
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